Buxom Brand Introduction 101: Get to Know Us

January 12, 2026

NEW HERE?

We feel like we’d really hit it off 😘 Welcome to Buxom, the brand that’s all about amplifying your beauty, not defining it. Since 2006, we’ve been turning up the volume on self-expression, starting with our iconic lip plumpers and now expanding into a full-face experience designed to help you sculpt, plump, lift, carve and own your look.

Bored by basic beauty? You’re gonna love it here.

Our Mission: Amplify, Not Define

At Buxom, we believe makeup should be empowering, fun, and expressive. That’s why every product is designed to help you lift, carve, plump, and sculpt—from lips to cheeks to eyes. Whether you’re looking for best plumping lip gloss or full-face makeup for bold expression, Buxom has you covered.

Why You’ll Love Buxom

  • Iconic Lip Plumpers: We’re the pioneers in makeup for amplified lips. Whatever your mood or look, Buxom lets you customize your pout while keeping it shiny, smooth, and totally kissable.
  • Transformative Beauty Products: Our formulas sculpt, contour, and amplify your features, giving you a full-face makeup experience for bold expression.
  • Bold, Expressive Colors: Lips, eyes, and cheeks in shades that make a statement.
  • Cruelty-Free & High-Quality: Our formulas are cruelty-free and designed for self-expression, so you can feel good about your makeup choices.
SHOP NOW: Best Selling Makeup, Lip Plumpers

From Plumping Pioneers to Full-Face Innovators

Buxom started as a lip-first brand, pioneering plumping formulas that became iconic. Now, we’re a full-face makeup experience, with products to highlight, sculpt, and enhance every feature. Our goal is to make your beauty routine fun, transformative, and uniquely yours.

LET’S HANG: Follow us on Instagram and TikTok for tutorials, tips, and the latest launches.

Beginner’s Guide to Buxom Cosmetics: Know Your Plump

If you’re new to Buxom, here’s a quick guide to our three levels of lip plumping, so you can choose the perfect pout for your mood or look:

Level 1: Classic Plumping

Level 2: Iconic Plumping

Level 3: Maximum Plumping

  • Effect: High-impact plump—clinically shown to increase lip volume by 24% (US clinical study, 30 participants).
  • Key Ingredients: Advanced peptides, dual-action hyaluronic acid, and invigorating complex.
  • Example Products: Plump Shot™ Peptides Lip Serum.
  • Why You’ll Love It: For when you want dramatic volume and visibly fuller lips that really pop, while treating lips with advanced nourishing ingredients.
Sparkles

FAQs About Buxom

What makes Buxom different from other beauty brands?
Buxom is all about amplification. We focus on transformative beauty products that enhance your lips, cheeks, and eyes.

Are Buxom products cruelty-free?
Yes! All Buxom products are cruelty-free makeup for self-expression.

What are Buxom’s most iconic products?
Our Full-On Plumping Lip Gloss and Power Line Plumping Lip Liner are cult favorites, alongside eyeshadows, blushes, and face sculpting products.

Can Buxom products be used for all skin types?
Absolutely! Our formulas work for dry, oily, and combination skin.

How do I shop Buxom products online?
Browse our collections on the official Buxom website and explore curated categories for lips, eyes, and full-face makeup.


Since 2006, Buxom has been turning up the volume on self-expression and lips. Now it’s a full-face experience—and we can’t wait to see how you make it yours. Shop, explore, and amplify your beauty Buxom-style!