Two New Full-On Lip Products Have Entered the Chat

January 31, 2025

Full-On 101: A Guide to Iconic Pout Perfection

Welcome to the world of Buxom, where bold, luscious lips reign supreme. If you’re not familiar with our Full-On™ Fam, it’s time to dive into the ultimate class on lip perfection. From glosses to balms, lipsticks to our two newest innovations, liquid matte lipstick and lip oil, the Full-On™ collection is designed to deliver hydrating, pout-plumping color that takes your look to the next level. Ready to meet your new must-haves? Let’s get started.

The Iconic Full-On™ Plumping Collection

Our Full-On™ lineup is synonymous with full, voluptuous lips—a signature of the Buxom brand. The collection has something for every lip lover, whether you’re into high-shine glosses, velvety smooth balms, or statement-making lipsticks. With each product infused with hydrating and plumping ingredients, you’re guaranteed lips that feel as good as they look.

And now, the family has grown. Let us introduce the latest icons-in-the-making:

Meet the Full-On™ Plumping Glossy Lip Oil

Hydration meets shine with the Full-On™ Plumping Glossy Lip Oil. Perfect for everyday use and those who crave shine without the stickiness, the Full-On™ Plumping Glossy Lip Oil is your go-to hydrated, kissable lips. Here’s why you’ll love it:

  • Pout-Plumping Power: Infused with Buxom’s signature plumping complex, this lip oil delivers a tantalizing tingle that enhances your natural pout.

  • Hydration Boost: A blend of botanical oils ensures lips stay soft and moisturized.

  • Glossy Finish: The ultra-shiny formula glides on effortlessly, leaving your lips looking juicy and full of dimension.

  • Wear It Your Way: Available in a range of 6 versatile shades, this lip oil works beautifully on its own, with lip liner or layered over your favorite lipstick.

    • New
    White Russian
    White Russian | PLP
    White Russian | PLP

    White Russian

    4.5
    Rated 4.5 out of 5 stars
    868

    Full-On™ Plumping Glossy Lip Oil

    A plumping lip oil packed with peptides for lips that look and feel smooth, hydrated, and plumped with mirror-like, juicy shine.

    • EUR €28,95

Introducing Full-On™ Plumping Liquid Lipstick Matte

For a bolder look with a velvety finish, you'll want to try our Full-On™ Plumping Liquid Lipstick Matte. Whether you’re heading to the office or hitting the town, the Full-On™ Plumping Liquid Lipstick Matte gives you a statement lip with staying power. Here’s what makes it a standout:

  • Plumping Meets Matte: Yes, you can have the best of both worlds. This liquid lipstick offers a smooth, matte finish while delivering a plumping effect for a fuller look.

  • Long-Lasting Color: Packed with 10 richly pigmented shades, this lipstick stays vibrant and fresh through whatever your day (or night) brings.

  • Comfortable Wear: Unlike many matte lipsticks, this formula won’t dry out your lips. Its creamy texture ensures a soft, comfortable feel from application to removal.

  • Statement Shades: From everyday neutrals to daring brights, there’s a shade for every mood and occasion.

    • New
    Dolly Diva
    Dolly Diva | PLP
    Dolly Diva | PLP

    Dolly Diva

    4.3
    Rated 4.3 out of 5 stars
    601

    Full-On™ Plumping Liquid Lipstick Matte

    Full-coverage, matte liquid lipstick delivers 8-hour comfortable and transfer-proof wear for a visibly plump, smooth, and blurred pout.

    • EUR €28,95

Why Choose the Full-On™ Fam?

Buxom’s Full-On™ collection isn’t just about aesthetics. It’s about creating products that work as hard as you do, delivering hydration, plumping effects, and bold color all in one. Every swipe is an invitation to embrace your boldest self and let your lips do the talking. With shimmer, shine, satin and matte, there's an iconic plumping Full-On™ fave for every taste. What's yours?

  • Full-On™ Plumping Lip Polish Gloss

    This bestselling lip gloss visibly plumps the appearance of lips with a tantalizing tingle in a high-shine, shimmering finish.

  • Full-On™ Plumping Lip Cream Gloss

    This bestselling lip gloss visibly plumps the appearance of lips with a tantalizing tingle in a high-shine, mirror-like finish.

  • Full-On™ Plumping Lip Glow Balm

    Plumping lip balm, clinically shown 24hr hydration, instant volume, and the perfect sheer tint.

  • Full-On™ Satin Lipstick

    Creamy, satin lipstick, rich color.

Shop the Full-On™ Fam

Final Thoughts

If you’re ready to level up your lip game, the Full-On™ Plumping Glossy Lip Oil and Full-On™ Plumping Liquid Lipstick Matte are here to deliver. With these innovative additions to the Full-On™ Fam, your perfect pout is just a swipe away. So go ahead, take your pick—or better yet, try them both.

Class dismissed…but the fun has just begun. Explore the Full-On™ collection today and discover the secret to truly unforgettable lips.

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